What ed-tech startups can learn about shipping from online retail

By Saswat Samal

Education has come a long way to scale globally with the ability to reach more people than ever before. Ed-etch companies are now leveraging digital platforms and mobile technology to bring education to people across geographic and economic boundaries. Various governments are also collaborating with information technology companies to educate a large part of the population. This industry is here to stay and change the face of education.

As more and more students use technology for education, it is crucial that people have access to an infrastructure consisting of reliable internet bandwidth and digital products. To establish a good infrastructure, the ed-tech industry has relied on the logistics sector. With their contributions, the logistics sector has become an integral part of this market, but it is also one of the most overlooked factors shaping the ed-tech industry. Even when ed-tech companies offer strong revenue models, products, and marketing, their supply chain can be the driving factor in establishing a proactive and successful education platform.

What are the results of insufficient logistics management

The ed-tech industry depends on many factors to implement successful educational platforms, and there are many issues plaguing ed-tech companies. Here is an overview of some of the obstacles created by insufficient logistical collaborations.

Inadequate infrastructure – Without full logistics support, ed-tech startups struggle to ship their products. Critical mobile technology and necessary educational materials are not reaching students and teachers in time. There are high product returns, failed deliveries, and delayed shipments that hamper ed-tech supply. The ed-tech industry will struggle to gain a foothold without successful logistical partnerships to fairly distribute the infrastructure among all of its consumers.

High cost of setting up educational platforms – Establishing competitive educational technology requires efficient shipping to move many products such as mobile devices, projectors, displays, reference materials, among others. On top of that, finding the right teachers and professors to run an ed-tech platform can get very expensive. These factors together can push investment for e-tech companies up, making it difficult for startups to consistently raise more funds. Additionally, logistics costs can eat up a lot of funds, which lowers the success rate of ed-tech startups.

How to ship like a pro – lessons learned from online retailers

The e-commerce industry has grown and stabilized into a vast goldmine with online retailers constantly stepping up their game. ed-tech. In this case, shipping is something that online retailers have come to grips with with logistics companies and their 3PL partners. Strong logistics partnerships will help any ed-tech startup enter the market with competitive and reliable shipping. This can include multiple carriers and 3PL partners to build a solid logistics infrastructure for your ed-tech startup. Online retailers use multiple logistics partnerships to formulate shipping operations.

Moreover, when it comes to shipping, streamlining the entire supply chain is inevitable for high pass rates and credibility in the industry. The ed-tech supply chain can be dramatically boosted with the help of logistics intelligence software. Here are some other features that can be used with shipment tracking software.

Monitoring Implementation- It’s easy to see why product tracking is so popular with shippers. With good shipment tracking software, your business can keep tabs on all inbound and outbound movement of products. This ensures more successful product deliveries for your ed-tech business, which relies on mobile devices and electronic products for setting up educational platforms.

Automation support- Shipping software is built with automation tools that can do the heavy lifting for the logistics operations associated with your ed-tech business. Whether managing multiple suppliers, carriers, deliveries, transits, returns, and more, shipping software automation can provide real-world solutions to increase productivity and order fulfillment. Automation tools also reduce labor and costs, while simultaneously reducing paperwork and administration costs.

Logistics is the backbone of many industry sectors, and it’s often the most overlooked hurdle that ed-tech startups face. The ed-tech industry is not immune to common factors that can affect business operations like uneven funding, the changing face of education, high infrastructure costs and revenue models weaker. However, by leveraging strong 3PL partnerships, automation, and product tracking using shipping software, ed-tech companies can configure their logistics in a way that allows them to succeed despite other challenges.

The author is an e-commerce expert, ClickPost.

Anne G. Cash