Large retail chains are growing rapidly through the launch and acquisition of new brands

DUBLIN, December 13, 2021 / PRNewswire / – “The online retail industry in South Africa 2021 “report has been added to offer.

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The South African online retail industry was one of the few winners in 2020, which digital economy commentators say was a ‘tipping point’ for retail penetration. retail online in the retail market.

As online retailing grows rapidly in South Africa, it remains low in terms of revenue compared to sales in retail stores. Globally, seven of the world’s ten largest listed companies are digital platform providers and they are increasingly important in the global economy.

Pandemic boost

Online sales exploded in 2020 as South Africans took to ordering online to avoid leaving their homes, and there was a surge in demand for grocery deliveries. In addition to purchasing airtime and data, the most popular products purchased online were clothing and groceries.

Large retail chains rapidly expanded their online services by launching new brands and making acquisitions. Logistics, warehousing and delivery have become increasingly critical, as independent retailers are concerned about the huge investment required in technology and distribution capacity.


Online retailing, particularly in South Africa, is a relatively new and developing industry, which means that it is characterized by high levels of innovation and change. Recent acquisitions of small online retailers and early stage technology providers, such as the purchase of bottles by Pick n Pay and the purchase of Parcelninja by Imperial, show that much of this innovation can take place in margins and that large e-commerce retailers are on the lookout for disruptive developments. Technological innovation is focused on the user experience and order fulfillment.

Cover of the report

This report examines the latest trends in South Africa flourishing online retail industry, paying special attention to large exclusively online companies such as Takealot, growing online commerce between South Africa national retailers and key issues for small retailers entering e-commerce. It includes comprehensive information on the state of the industry, growth, innovation and performance of key players.

There are profiles of 41 companies including global players such as Amazon and Alibaba, top local businesses such as Takealot (Takealot, Superbalist and Mr D Food) and Massmart, and retailers that are dramatically increasing online sales such than Shoprite, Pick n Pay and Woolworths. .

Main topics covered:


2.1. Industry value chain
2.2. Geographical position


4.1. Local
4.2. Continental
4.3. International

5.1. COVID-19[female[feminine
5.2. Economic environment
5.3. Rising input costs
5.4. Technology, Research and Development (R&D) and Innovation
5.5. Environmental concerns
5.6. Labor

6.1. Barriers to entry




Companies mentioned

  • Alibaba Group Holding Ltd

  • Inc

  • Bidorbuy (Pty) Ltd

  • Bolt Services ZA (Pty) Ltd

  • Bubblestorm Management (Pty) Ltd

  • Carbonite Inc

  • Taken Online (Pty) Ltd

  • Click Group Ltd.

  • Cotton On South Africa (Pty) Ltd

  • Dis-Chem Pharmacies Ltée

  • Evetech (Pty) Ltd

  • Fashion United SA (Pty) Ltd

  • Foschini Group Ltd (The)

  • Gumtree South Africa (Pty) Ltd

  • HomeChoice (Pty) Ltd

  • Jade E-Services South Africa (Pty) Ltd

  • JD Consumer Electronics and Appliances (Pty) Ltd

  • Loot Online (Pty) Ltd

  • Massmart Holdings Ltd

  • Mr Price Group Ltd

  • Munyhub Online Ticketing Services (Pty) Ltd

  • Naspers Ltd.

  • NetFlorist (Pty) Ltd

  • OneCart (Pty) Ltd

  • One Day Deals (Pty) Ltd

  • OrderIn (Pty) Ltd

  • Pick n Pay Stores Ltd

  • Quench Delivery (Pty) Ltd

  • Shopify Inc

  • ShopLi (Pty) Ltd

  • Shoprite Holdings Ltd

  • SPAR Group Ltd (The)

  • Spoiler Labels (Pty) Ltd

  • Takealot Online (RF) (Pty) Ltd

  • Truworths International Ltd.

  • Uber Technologies Inc

  • VMS Group (Pty) Ltd

  • Woolworths Holdings Ltd

  • Wootware Computers (Pty) Ltd

  • Yuppiechef Online (Pty) Ltd

  • Zara Retail South Africa (Pty) Ltd

For more information on this report, visit

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Anne G. Cash